Elite Heart & Vascular Team Campaign

UTHEALTH HOUSTON

UTHealth Houston is a world-class health institution made up of six schools with academic faculty who are also practicing physicians and pioneering researchers.

Here’s a look at our latest campaign, featuring the live-saving work done by UTHealth Houston’s Elite Heart & Vascular Team.

The Challenge

In Houston, the medical category is crowded. How can UTHealth Houston elevate their perception while being greatly outspent in a cluttered market?

The Answer

Highlight UTHealth Houston’s unique team approach as the solution for complex cases. Then illustrate the expertise and innovations of their physician faculty members.

The Results

Yet again, the latest iteration of our long-standing campaign helped cement UTHouston as a leader in the Houston market.

270% Site Visit Increase

Climbing Awareness

The Work

Dr. Oderich is a leader in advanced cardiovascular techniques.

Dr. Milewicz does life saving research to detect aneurysms before they happen.

Dr. Salazar is one of the few doctors who is an expert at performing heart surgeries on newborns.

Billboard with photos of four diverse healthcare professionals, text reading 'Elite Heart & Vascular Team Renowned for Complex Cases', and the UTH Health Houston logo, set against a blue sky with clouds.
A mobile medical unit with branding for UTH Houston, McGovern Medical School, featuring a large black and white image of Dr. Oderich and the text indicating he is leading a new generation of heart care.
Back of a blue shuttle bus with the logo and name of UTH Houston, and social media handles, parked on a concrete lot with a warehouse and stacks of pallets in the background.
Passengers walking through the airport terminal with seating areas, digital screens, and signage overhead indicating gates and services. Some people are wearing face masks, pulling luggage, and are engaged in various activities within the bright, spacious space.
A laptop screen displaying a website for UTHealth Houston featuring a group photo of diverse medical professionals, with a header titled 'The Many Faces of UTHealth Houston' and a footer about the heart and vascular team.
Mobile phone screen displaying the UTHealth Houston webpage with the title "The Many Faces of UTHealth Houston," featuring black and white illustrations of diverse healthcare professionals.
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